SEO for Interior Designers: How Our Semi-Custom Websites Outshine Wix, WordPress, or Squarespace

by Siddharth Iyer

SEO for Interior Designers: How Our Semi-Custom Websites Outshine Wix, WordPress, or Squarespace

Before we discuss how semi-custom websites outperform website templates, let’s first pin down the primary goal of creating a website. Whether you are an architect or an interior designer, the singular goal of your website remains the same. To get new customers to grow your business!

Websites do not automatically guarantee growth in business. Before your website starts getting you new leads, it first needs to be visible.

This is where SEO comes into the picture. Search engine optimization (SEO) is the technique of making your website visible on search engines like Google, Bing, Yahoo, etc.

Without good SEO, your website will fall into the abyss where it can’t be discovered or found by any new lead or potential client!

And let’s be real, for most companies, appearing even on second and third page of Google takes a lot of work and dedicated time — without SEO, though, that becomes near impossible.

Website templates- pros and cons

Think about what happens to your website’s SEO when you build it using a generic template from a no-code platform like Wix or WordPress. Moreover, most templates on these platforms aren’t even built with SEO in mind. This means that you are paying money for a website that doesn’t even help you get customers!

Now, let’s take a look at how our semi-custom websites help you create a website that generates results.

Semi-Custom Websites Built with SEO in Mind

The vast majority of website templates are not built with SEO as a priority. Sure, some templates might look good, but they generally do not implement SEO principles into their design philosophy.

On the other hand, our semi-custom websites not only strive to provide aesthetic designs but also implement SEO strategies into every aspect of their build.

Another factor to keep in mind is that the best SEO practices change all the time. This means that your website also needs to keep evolving to maintain its optimization. And making constant updates is not at all a strong point of no-code templates!

Even if a no-code template is SEO friendly today, there is absolutely no guarantee that it will remain so in the near future.

Our semi-custom websites not only offer personalization options, but they can also be updated regularly to maintain their SEO friendliness. Moreover, our semi-custom websites are built using efficient code that can be swiftly updated or modified to meet the latest search engine standards.

SEO first websites help you in the long run

Prioritizing Technical Efficiency

Design choices and content are not the only factors that make an SEO friendly website. The invisible technical side of your website is just as important as its visible interface. A website that is built on poorly written code is sure to be slow and glitchy.

Think about your own experience while using the internet… Would you use a website that takes more than 5 seconds to load any page?

If your answer is yes, then you have more patience than 99% of all internet users. But if your answer is no, then you should know that slow load-time is a major downfall of most no-code templates!

Why put your potential customer through an experience that you yourself don’t like?

Asteriasoft’s semi-custom websites are built on sound and efficient code that guarantees fast load times for every single page. Moreover, we quality test all our websites to ensure that there are no major bugs/glitches that can break the user experience.

Its essential for websites to have conversion in mind.

Customer Focused Websites, Because the Customer is Always Right

A big mistake that many architects and interior designers make is that they choose a website template not as a business tool, but as a personal possession.

You are not building a business website for yourself; your website could be the most beautiful of all websites in the world, but if it has poor customer experience, bad UI, and a confusing layout, then good luck finding customers.

Remember, your website’s goal is to get you new customers, which is why your website needs to be customer-focused to be conversion-friendly. Most templates you find on no-code platforms might look fancy, but they fail at providing a smooth experience to your potential clients.

To put it in technical terms, no-code templates tend to have a good-looking User Interface (UI) but a poor User Experience (UX). Both the look of your website and the way it functions matter when it comes to converting a website visitor into a paying customer. You cannot sacrifice one for the other.

Our semi-custom websites always put the customer as the first priority.

Our websites:

  • Load Quickly
  • Have Readable Fonts
  • Provide an Aesthetic Yet Easy-to-Use Interface
  • And are a Breeze to Navigate

By focusing on these key points, we make custom websites for interior designers that are both SEO and conversion-friendly!

Customer focused websites vs personal websites

Build a Website That Builds Your Business

High growth websites secret.

Your website can be a powerful tool that enables you to exponentially grow your business. But sadly, many budding interior design firms make the mistake of choosing SEO-insufficient, no-code templates that completely fail at converting visitors into clients.

Don’t squander your website's potential! Build a website that is both SEO and conversion-friendly with our semi-custom templates

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